Bachelor of Science in Sport Management
Pursue Your Bachelor’s Degree in Sports Management from Post UniversityProgram Overview
Whether you live for the rush of sports action or just seek to be at your competitive best, if you have a desire to explore opportunities in the field of sports—in and out of the game—we may be able to help. Pursue your professional future in the sports industry with the skills and insights you could build in an on-campus or online sports management degree from Post University.
Our undergraduate degree in sports management program begins with an exploration of the foundations of the field. It then takes deep dives into specific business areas of the sports industry, such as societal sport, sport administration, sporting events and facility management, sports marketing, sport law, and sport economics. In each course, an emphasis is placed on adapting to the fast-paced change of sport management, integrating business concepts, building sport communication skills, and developing a highly ethical and professional business management style. Coursework also examines leadership principles, organizational strategy, revenue development models, and sponsorship dynamics within athletic organizations. Students explore how sport entities operate across amateur, collegiate, and professional levels while analyzing governance structures and community engagement efforts. You will also have the opportunity to examine global perspectives on sports and the evolving role of sport within cultural and economic environments.
Curriculum
Program Requirements – 120 Total Credits
Essential Skills Core: 21 Required Credits
General Education: 21 Required Credits
Major and Concentrations: 60 Required Credits
Open Electives: 18 Required Credits
Industry-Focused Curriculum for Professional Skills
Coursework for your program is designed to help you build competencies and professional skills in:
- Change Management – using strategic planning, creativity, and innovation to adapt to the changing sport management environment
- Business Concepts – integrate and apply concepts from different business disciplines to solve complex sport management issues
- Global Sports – develop a global perspective for an increasingly multicultural and multinational sports world
- Business Ethics – employing professional behaviors in today’s sport business situations
- Communication – writing and speaking more professionally
- Business Fundamentals – management, marketing, accounting, economics, and finance
Concentrations
Sport Management Degree Concentrations
In addition to covering industry essentials, from public relations in sports to understanding sports organizations, you will have the opportunity to tailor your undergraduate degree in sports management to your specific career objectives with a concentration in Sport Communication or Sport Psychology.
Sport Communication
This concentration explores how to communicate effectively publicly, professionally, and personally. It covers the history of sports broadcasting, dives into social media usage, and encourages you to enhance your communication skill set in areas ranging from press releases to press conferences.
Sport Psychology
In addition to covering fundamentals of psychology in general and psychology in a sport setting, curriculum for your sport psychology concentration examines ways to handle and manage different personality types.
Sample Courses
Foundations of Sport Management
This course provides an overview of the sport industry. History of, careers in, growth trends, and the management of a variety of sport organizations, especially organizations that have shown excellence, will be examined.
Sport in Society
This course provides students with the opportunity to examine the relationship between sport and the world we live in. Students will be encouraged to think critically about the impact sport has on our lives. Topics such as the history of sport, youth sport, violence in sport, race and sport, etc., will be examined.
Sport Marketing
This course focuses on the application of marketing principles and practices relevant to the sport industry. Practical and theoretical applications of marketing sport will be examined. Attention will be paid to the 5 P’s of marketing and how they apply to the world of sport marketing. Fairness and honesty in terms of marketing will be stressed.
Sport Management Internship
Sport Management Internship provides valuable work experience for the student planning to enter the sports industry. This course affords students the opportunity to apply learned sport management skills, theories, and ideas in a work environment. This course is designed to be an in-depth experience, and students are encouraged to participate in an internship that reflects their career aspirations.
The sample courses listed are intended to illustrate the types of coursework included in this program. Course offerings and requirements may change. Please consult the official University Catalog for current and complete program information.
Visit the University Catalog >> for Curriculum, Course Descriptions, and Program Outcomes.
Ready to Apply?
The admissions team is available to walk you through each step of the application process and clarify any remaining questions.
Accreditation
Institutional Accreditation
College (University) is accredited by the New England Commission of Higher Education (formerly the Commission on Institutions of Higher Education of the New England Association of Schools and Colleges, Inc.). Inquiries regarding the accreditation status by the Commission should be directed to the administrative staff of the institution. Individuals may also contact:
New England Commission of Higher Education
301 Edgewater Place, Suite 210, Wakefield, MA 01880
(781) 425 7785
E-Mail: [email protected]
For more information on Post University's state licensure or accreditation, please visit the Accreditation page.
Undergraduate Admissions Requirements
Post University’s undergraduate admissions process is structured to be accessible for students planning to study online or on campus. All applicants must complete an admissions application and demonstrate high school completion or an equivalent credential.
Acceptable documentation includes:
- An official high school transcript showing graduation
- A General Education Development (GED) certificate or equivalent diploma
- A home-school transcript recognized by the student’s state
- An associate degree transcript
- Official college-level credit, typically 60 or more semester hours, that may apply toward a bachelor’s degree
Applicants are encouraged to connect with admissions advisors, including participating in an advisory session or interview, to support their transition into their selected program.
For detailed and format-specific requirements, including documentation and enrollment steps, please visit:
Why Students Choose Post University
“It doesn’t matter where you came from or what your background is, or how often you’ve tried to start school. There’s always going to be someone there for you to connect to. There’s nothing to be embarrassed about with getting help. You’re not judged here, and the access to whatever support you need is everywhere.”
Tuition & Ways to Save
An education at Post University is designed to provide long-term value. Tuition is competitively structured, and financial aid opportunities are available for those who qualify. Admissions and financial aid teams work with you to review available options and explain each step of the process clearly.
With multiple funding opportunities available, you may qualify for more than you expect.
Tuition Reductions →
Tuition reductions are available for eligible active-duty military service members, veterans, public safety professionals, education partners, alumni, and others who qualify.
Scholarships →
Post University offers a variety of institutional scholarships. Dedicated scholarship advisors assist students in identifying both institutional and relevant external scholarship opportunities.
Financial Aid →
Federal financial aid programs are available for many degree programs for students who qualify.
Transfer Credits →
Post University will evaluate course credit completed at eligible institutions, as well as credit earned through approved examinations or prior learning experiences, for potential transfer.
Military Benefits →
Military education benefits extend to active-duty service members, reservists, veterans, their families, and eligible Department of Defense civilian employees.
Student Loans →
Federal and private loan programs may be available to students who qualify.
Tuition Reductions →
Tuition reductions are available for eligible active-duty military service members, veterans, public safety professionals, education partners, alumni, and others who qualify.
Scholarships →
Post University offers a variety of institutional scholarships. Dedicated scholarship advisors assist students in identifying both institutional and relevant external scholarship opportunities.
Financial Aid →
Federal financial aid programs are available for many degree programs for students who qualify.
Transfer Credits →
Post University will evaluate course credit completed at eligible institutions, as well as credit earned through approved examinations or prior learning experiences, for potential transfer.
Military Benefits →
Military education benefits extend to active-duty service members, reservists, veterans, their families, and eligible Department of Defense civilian employees.
Student Loans →
Federal and private loan programs may be available to students who qualify.
Ready to take the next steps?
Admissions advisors are available to answer your questions, explain the application process, and help you explore which program aligns with your interests and experience.
If you are considering Post University, we invite you to begin the conversation.
Why Post University?
At Post University, you are not an anonymous face in a crowded lecture hall. You are known and supported from your first conversation through program completion. That is the meaning behind Post Makes It Personal®.
Our approach is grounded in three commitments: career focus, value, and personalization. Whether you are beginning your undergraduate journey, returning to continue your education, or pursuing a graduate degree, Post University offers programs developed with professional practice in mind, led by industry-experienced faculty, and delivered in formats designed to fit into your life.
Post people come from many different backgrounds and life stages. Some are stepping onto campus for the first time, while others are learning online while balancing work, family, military service, or community commitments. Across every format, students are part of a community built on connection, structure, and shared purpose.
Frequently Asked Questions
What Is a Bachelor of Science in Sport Management?
A Bachelor of Science in Sport Management is an undergraduate degree from Post University that examines business operations, marketing strategies, and leadership principles within sports organizations.
What Could I Do with a Bachelor’s Degree in Sports Management?
Upon completion of your Bachelor of Science in Sport Management from Post, you will have had the opportunity to learn what it takes to integrate and apply business theories, strategies, and principles in sports management settings. Coursework explores fundamentals for sport event and facility management, sport economics, sport management, sport marketing, and more. There is also a required Sport Management Internship course to provide students with the opportunity to develop valuable hands-on experience in a sport management setting.
Your BS in Sport Management provides the kind of education in business and sport fundamentals you could use to pursue entry-level and emerging opportunities in the field. Or use it as a steppingstone toward a graduate degree education and more opportunities down the line.
Who Should Consider a Bachelor’s in Sports Management?
Individuals interested in the structure and management of sports organizations, teams, facilities, or events may consider this program.
How Long Does a Bachelor of Science in Sport Management Take to Complete?
Completion time varies depending on enrollment status and transfer of credit. Many bachelor’s degrees are structured to be completed in approximately four years of full-time study.
Can I Get a Bachelor’s in Sports Management Online?
Yes. The Bachelor of Science in Sport Management at Post University is offered online in a format designed to be flexible for your schedule.
Is a Bachelor’s in Sports Management Worth It?
The value of this degree depends on your academic interests and long-term goals. For some individuals, it may provide structured study focused on the business aspects of the sports industry.
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