Select Page

The clock is winding down. Your team is down by one point. You have the ball. You dribble through the lane and go up for the game-winning layup… and get rejected by the opponent’s center. Game over.

Okay. So you may not be an athletic stud. Also forgot to mention that the above game was from your weekly rec league. And while you may never play in the League, doesn’t mean you can’t continue to be part of the game. You just need a new avenue to get there. That’s where a sports management degree comes in.

Here are five reasons you’ll love pursuing this degree:

1) The sports industry is thriving

The sports market in North America was worth $60.5 billion in 2014, according to Forbes. It is expected to reach $73.5 billion by 2019. Sports are integral to our culture, play a large role in our daily lives, and comprise a huge slice of the nation’s economy. This steadily growing industry offers innumerable opportunities to make your professional mark.

2) Diversity is the name of the game

You can chart your own dynamic career path in a multitude of ways. Interested in overseeing sporting events as a facilities manager responsible for game-day operations? Want to take your hospitality and food service passion into arena concessions management? If you’re interested in sports law, contract negotiations and compliance issues, the B.S. Sport Management is a great place to start down the road to a legal degree.

3) Worldwide opportunities = travel

The estimated size of the global sports industry in 2015 was $1.5 trillion. If you yearn for a life of travel, this degree opens the doors to international opportunities. How about managing a fitness resort or racket club on a tropical island? Or perhaps overseeing a swanky ski resort in the Alps? You might even parlay your degree into a position with the Olympics.

4) Entrepreneurship is valued

If you’re a self-directed sort who thrives on freedom and independence, the sports industry offers a multitude of creative ways to exercise your entrepreneurial spirit.

Two options:

  •         Public relations manager: Arrange player appearances, speaking engagements, book signings, and fundraisers. Handle media interviews. Drum up publicity and endorsement deals.
  •         Tournament planner: Use your sports management skills to plan large events where athletes interact with the public. Book the facilities, oversee marketing and publicity, and coordinate peripheral events during the tournament.

5) Community enrichment opps abound

If you’d love to put your leadership skills to work helping your local community, a degree in sports management is a natural path to acting as a sports camp owner, parks and recreation manager, YMCA director, and a million other positions. You can make a difference in the lives of children and adults by promoting physical fitness, showing the value of teamwork, and supporting an active lifestyle.

A sports management degree carries many benefits and opportunities. You get to work in a field you love, interacting with others who share your passion. No matter where you want to take your degree and your unique talents, there’s an exciting, fast-paced career in front of you.

Sport Management Infographic