Associate of Science in Marketing
Your Connection to a Marketing Career
This program is offered Online.
Without customers, businesses can’t be successful. That’s why they rely on marketing teams to deliver their message to potential buyers both on and offline. A Post University education is your first step toward a new career in this exciting field. As a graduate of our marketing degree program, you can pursue marketing jobs in the areas of customer relationship management, marketing strategy development, and marketing trend analysis.
Courses are taught 100 percent online and focus on current technological advances in marketing, ethical marketing practices, consumer relationships and internet-based marketing trends. Through your studies, you will gain job-oriented skills in direct marketing, social marketing, multi-cultural advertising, retailing, strategic marketing, market research and sales promotions and be prepared to:
- Evaluate businesses’ operations and develop budgets
- Establish, maintain and improve businesses’ images
- Create formalized sales strategies and read verbal and non-verbal sales cues
- Differentiate the dynamics of marketing/buying and the ethics of buyer-seller relationships
- Measure the effectiveness of marketing strategies locally, nationally and globally
Upon completion of your online marketing courses, you will be able to apply the current market theory and practices you’ve learned in retail or business-to-business settings.
Associate of Science in Marketing
Normal Time to Completion: 24 Months
This program is offered online.
Students in the Associate of Science in Marketing program will gain an understanding of current market theory and practices. Special attention is paid to current technological advances in marketing, ethical marketing practices, consumer relationships, and internet-based marketing trends. Students will gain skills in direct marketing, social marketing, multi-cultural advertising, retailing, and sales promotions. Through analysis of the current market, they will learn how to measure the effectiveness of marketing strategies locally, nationally, and globally. Graduates can seek employment in the areas of customer relationship management, social media marketing, sales, or marketing positions in a retail or business to business environment. This degree program is programmatically accredited by the Accreditation Council for Business Schools and Programs.
Marketing – Students will perform basic marketing functions including identifying, segmenting and targeting markets; developing product offerings (goods and services) to satisfy customer needs; getting products to customers at prices that convey value; and effectively communicating the benefits of these products to the intended customer base.
General Business – Students will apply the concepts of management, marketing, accounting, finance, and economics in a business environment.
|44||A.S. IN MARKETING TOTAL CREDITS||60 crs||h|
|46||GENERAL EDUCATION||27 crs||h|
|47||COMMON CORE||12 crs||s|
|48||ENG110 College Writing||3 crs|
|49||ENG130 Literature and Composition||3 crs|
|50||COM107 Introduction to Communication||3 crs|
|51||CIS112 Introduction to Computing||3 crs|
|52||LIBERAL ARTS||6 crs||s|
|53||LAW204 Business Law I||3 crs|
The University reserves the right to change or update the curriculum at any time. The University will notify students of any changes officially through the university website.
For full course descriptions please refer to the University Catalog for the current Academic Year.
At Post University, we provide a practical learning environment. Our instructors bring extensive experience into the classroom to better prepare you for the real world once you earn your degree, and our staff go out of their way to offer guidance as you transition from student to graduate to employee.
Get one-on-one support as you pursue an exciting career in marketing. Contact us to apply for our online marketing degree program today.
This degree program is programmatically accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
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