Bachelor of Arts in Communication and Media Studies
Pursue a Communication and Media Studies Degree Online or On Campus at PostProgram Overview
Have you considered all the ways people communicate with each other and with the world? Social media, online news, phone calls, texting, emails, broadcast television, and radio are just a few examples of how technology continues to influence the sharing of information, ideas, and messages in one-to-one and one-to-many settings. At Post University, the Bachelor of Arts in Communication and Media Studies explores traditional and digital communication concepts through structured academic study designed to strengthen written, verbal, and visual communication approaches.
Coursework in this bachelor’s degree program examines the convergence of media, technology, and communication in today’s content-driven society. Students analyze messaging strategies across platforms while exploring storytelling techniques, audience engagement, research methods, and media production fundamentals. The Bachelor of Arts in Communication and Media Studies also reviews current and emerging technologies, along with relevant legal and ethical considerations that influence communication practices across industries. Through critical analysis and applied projects, the program encourages thoughtful evaluation of how media shapes public discourse, organizational messaging, and digital interaction.
Curriculum
Total Program Credits: 120 Credits
Essential Skills Core: 21 Required Credits
General Education: 21 Required Credits
Major and Concentrations: 57 Required Credits
Open Electives: 21 Required Credits
Industry-Focused Curriculum for Professional Skills
Coursework for your communication and media studies degree is designed to help you build competencies and professional skills for:
- Content Creation – use multiple forms of communication and media production to express your message
- Strategic Thinking – strategize and implement communication plans across platforms
- Communication Theory – employ theories, approaches, and research findings to explain human behavior and social phenomena
- Collaboration – apply collaboration strategies within multiple modalities and settings
Concentrations
Communications and Media Studies Degree Concentrations
Once you complete core communication and media studies coursework, you will have the opportunity to tailor your degree to your specific career objectives with a concentration in General Communication, Emerging Media, or Strategic Communication.
General Communication
This concentration allows you to expand your knowledge across different subject areas in communication and media studies.
Emerging Media
Curriculum for your Emerging Media concentration examines what it takes to predict trends in social media through the exploration of its historical and contemporary elements. Coursework also covers how to create relevant visual communications to build and maintain a successful social media presence.
Strategic Communication
Coursework in this concentration covers how to create and implement communication plans for a wide variety of organizations—private and non-profit. You will have the opportunity to explore what it takes to evaluate, design, conduct, and distribute information and data via numerous channels, including social media.
Sample Courses
Principles of Communication and Media
This introductory level course familiarizes students with an understanding of how media texts are constructed, how they convey meaning, and how they shape our world in significant ways. The course explores the history of technology and its impact on communication and highlights key thinkers in the field of cCommunication and mMedia Sstudies to assess the effect of their work on societal issues, pop culture trends, and economic contexts. Students will explore the impact of communication through a variety of media forms, including art and entertainment, journalism, advertising, and emerging media.
Communication Theory
This course introduces students to a broad range of fundamental mass communication theories and models. Students will examine the historical development of major paradigms of mass communication theory, including direct effects, limited effects, and critical/cultural studies. Emphasis will be placed on the analysis and application of various categories of theories, including audience-centered, sociological perspectives, normative, and interpretive theories.
Mass Media and Society
This course explores the ever-evolving relationship between mass media and society. Students will examine how mass media industries are structured, operate, and how they influence individuals, culture, and society. Emphasis will be placed on exploring the history, evolution, and cultural impact of each mass media industry, including print, sound, moving picture, and new media.
Media Research Techniques
This course provides students with a comprehensive overview of the mass media research methods and process. Explored are the most common research techniques used to study mass media communication, including a variety of both qualitative and quantitative research methods.
The sample courses listed are intended to illustrate the types of coursework included in this program. Course offerings and requirements may change. Please consult the official University Catalog for current and complete program information.
“Storytelling and the art of communication are crucial skills in the 21st century. With a degree in Communication and Media Studies, students will not only have the opportunity to learn to navigate the evolving media landscape, but also how to shape the narratives that influence our world.”
Ready to Apply?
Ready to Apply?The admissions team is available to walk you through each step of the application process and clarify any remaining questions.
Accreditation
Institutional Accreditation
College (University) is accredited by the New England Commission of Higher Education (formerly the Commission on Institutions of Higher Education of the New England Association of Schools and Colleges, Inc.). Inquiries regarding the accreditation status by the Commission should be directed to the administrative staff of the institution. Individuals may also contact:
New England Commission of Higher Education
301 Edgewater Place, Suite 210, Wakefield, MA 01880
(781) 425 7785
E-Mail: [email protected]
For more information on Post University's state licensure or accreditation, please visit the Accreditation page.
Undergraduate Admissions Requirements
Post University’s undergraduate admissions process is structured to be accessible for students planning to study online or on campus. All applicants must complete an admissions application and demonstrate high school completion or an equivalent credential.
Acceptable documentation includes:
- An official high school transcript showing graduation
- A General Education Development (GED) certificate or equivalent diploma
- A home-school transcript recognized by the student’s state
- An associate degree transcript
- Official college-level credit, typically 60 or more semester hours, that may apply toward a bachelor’s degree
Applicants are encouraged to connect with admissions advisors, including participating in an advisory session or interview, to support their transition into their selected program.
For detailed and format-specific requirements, including documentation and enrollment steps, please visit:
Why Students Choose Post University
“When I went to Post, I felt that family atmosphere. You know the saying “Post Makes it Personal?” I genuinely feel like it’s true. I felt that sense of home.”
Tuition & Ways to Save
An education at Post University is designed to provide long-term value. Tuition is competitively structured, and financial aid opportunities are available for those who qualify. Admissions and financial aid teams work with you to review available options and explain each step of the process clearly.
With multiple funding opportunities available, you may qualify for more than you expect.
Tuition Reductions →
Tuition reductions are available for eligible active-duty military service members, veterans, public safety professionals, education partners, alumni, and others who qualify.
Scholarships →
Post University offers a variety of institutional scholarships. Dedicated scholarship advisors assist students in identifying both institutional and relevant external scholarship opportunities.
Financial Aid →
Federal financial aid programs are available for many degree programs for students who qualify.
Transfer Credits →
Post University will evaluate course credit completed at eligible institutions, as well as credit earned through approved examinations or prior learning experiences, for potential transfer.
Military Benefits →
Military education benefits extend to active-duty service members, reservists, veterans, their families, and eligible Department of Defense civilian employees.
Student Loans →
Federal and private loan programs may be available to students who qualify.
Tuition Reductions →
Tuition reductions are available for eligible active-duty military service members, veterans, public safety professionals, education partners, alumni, and others who qualify.
Scholarships →
Post University offers a variety of institutional scholarships. Dedicated scholarship advisors assist students in identifying both institutional and relevant external scholarship opportunities.
Financial Aid →
Federal financial aid programs are available for many degree programs for students who qualify.
Transfer Credits →
Post University will evaluate course credit completed at eligible institutions, as well as credit earned through approved examinations or prior learning experiences, for potential transfer.
Military Benefits →
Military education benefits extend to active-duty service members, reservists, veterans, their families, and eligible Department of Defense civilian employees.
Student Loans →
Federal and private loan programs may be available to students who qualify.
Ready to take the next steps?
Admissions advisors are available to answer your questions, explain the application process, and help you explore which program aligns with your interests and experience.
If you are considering Post University, we invite you to begin the conversation.
Why Post University?
At Post University, you are not an anonymous face in a crowded lecture hall. You are known and supported from your first conversation through program completion. That is the meaning behind Post Makes It Personal®.
Our approach is grounded in three commitments: career focus, value, and personalization. Whether you are beginning your undergraduate journey, returning to continue your education, or pursuing a graduate degree, Post University offers programs developed with professional practice in mind, led by industry-experienced faculty, and delivered in formats designed to fit into your life.
Post people come from many different backgrounds and life stages. Some are stepping onto campus for the first time, while others are learning online while balancing work, family, military service, or community commitments. Across every format, students are part of a community built on connection, structure, and shared purpose.
Frequently Asked Questions
What Is a Bachelor of Arts in Communication and Media Studies?
A Bachelor of Arts in Communication and Media Studies is an undergraduate degree that examines communication theory, media platforms, digital messaging, and audience engagement across a variety of contexts.
What Could I Do With a Bachelor’s in Communication and Media Studies?
A bachelor’s degree in communication and media studies may complement interests in media, public relations, digital communication, content development, or organizational communication by expanding your understanding of messaging strategies and media analysis.
Who Should Consider a Bachelor’s in Communication and Media Studies?
Individuals who are interested in storytelling, media platforms, research, and strategic communication may consider this program. It may also be appropriate for students who value strong written and verbal communication skills across industries.
How Long Does a Bachelor of Arts in Communication and Media Studies Take to Complete?
Completion time varies depending on enrollment status and transfer credit eligibility. Many bachelor’s degrees are structured to be completed in approximately four years of full-time study. The Bachelor of Arts in Communication and Media Studies from Post University typically takes students four years to complete.
Can I Get a Bachelor’s in Communication and Media Studies Online?
Yes. The Bachelor of Arts in Communication and Media Studies at Post University is offered online in a format designed to be flexible for your schedule.
Is a Bachelor’s in Communication and Media Studies Worth It?
The value of a bachelor’s degree depends on your academic interests and long-term goals. For some individuals, this program may provide a broad foundation in communication theory and media practices.
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